Building an Author Platform: Not for the Birds

by Annalisa Parent www.annalisaparent.com

I haven’t been in the writing business long—and what I mean is the actual business. Sure, I’ve been writing for a long time, but my marketing platform is a fledgling one-month-old.

 A month has been just adequate time to discover how much many writers detest creating their marketing platforms.

 I will concede to the fact that marketing is a lot of work, yet I have come to enjoy it. Here’s why: I’m a nester by nature and fluffing a nest for my book feels just right.

 Perhaps it is a desire to be humble that inhibits writers, who by nature tend to break from the flock and be solitary. Writing often attracts people who avoid “proud as a peacock” behavior, and prefer, instead, to let ideas incubate in solitude before a computer or notebook.

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